The most forgotten in the world of Party Data. Second-Party Data. Everyone knows the Third-Party Data, since it’s used in practically all eCommerce in the world, and the First-Party Data, which is used to a… Read More »What is Second Party Data?
The multitude of apps that you can find within the Shopifty directory is immense. Finding the best Shopify apps there is not an easy task. Sometimes, eCommerce are not able to find the apps that… Read More »Shopify Best Apps
First-Party Data is one of the trends benefiting the most from the Cookie Apocalypse and the banning of Third-Party Cookies. According to eMarketer, 85% of U.S. marketers and 75% of Western European respondents said that… Read More »First-Party Data
In today’s article, we’ll look at the reasons for the success of Shopify that have led the platform to grow over the past few years. But first, we must warn you. Although at times it… Read More »Shopify Success Reasons
The Cookie Apocalypse precipitates the end of Third Party Cookies, leaving many eCommerce in the lurch. Much has been said about the possible solutions, but above all, about the other existing ways to capture user… Read More »Zero Party Data
Contrary to what many people think, pivoting a startup doesn’t have to be because the company is going bad or going through a slump. In fact, pivoting is part of the entrepreneurial process and is… Read More »Why and when to pivot a startup
Alarm bells are ringing due to stock market declines. Facebook and Shopify have suffered declines of more than 50% in a short period of time, and there are more underlying reasons than simple market corrections.… Read More »What is Shopify hiding from DTC eCommerce?
E-commerce has long been a part of our lives. It came to fill that gap in the shopping options of physical stores: finding just what you are looking for any time, anywhere. However, eCommerce has… Read More »Discovery eCommerce: A Key to Success
In all sectors, businesses are facing rapid transformation which means companies must hop on some business trends to stay on track. There are also huge global changes and challenges, such as climate change and shifts… Read More »5 business trends in 2022
